Persuasion in business is more than just getting other people to be receptive to your opinions and beliefs. Leaders understand that persuasion is a core aspect of communication that is needed for strong relationships and performance in business. Psychological needs illustrate a basic way of reaching people. Based on Abraham Maslow’s hierarchy of needs, once… Read more »
Voice technology has become a part of daily life for consumers. Forty percent of adults now use voice search once per day, and according to Google, 72 percent of people who own a voice-activated speaker — like the Amazon Echo or Google Home — say their devices are used often in their daily routines. Voice-activated… Read more »
Companies tend to struggle with organizational disparities between “design thinking” and “business thinking.” Often, executives “don’t want to get involved in the [creative] process,” said Derrick Kiker, a partner at McKinsey and the CEO of design firm LUNAR, according to Fortune. “Any time you create a chief design officer role and give them a lot… Read more »
Market research is an essential part of launching a new product. “A lot of companies skim over the important background information because they’re so interested in getting their product to market,” marketer Donna Barson told Entrepreneur. “But the companies that do the best are the ones that do their homework.” Market research is also necessary… Read more »
How is a business doing? Can the organization be more effective? What can the company do to make operations faster and more efficient? These are the types of questions that organizations ask under a continuous improvement mindset. When organizations strive to always look for better ways to do things, they can evolve their products, services,… Read more »
Smart cities are a new approach to urban development. They hope to “solve tangled and wicked problems inherited in the rapid urbanization,” according to research from the Center for Technology in Government at the State University of New York at Albany. Rapid urbanization is a crisis. Half of the world’s population lives in cities, with… Read more »
Governments and international organizations, like the World Health Organization (WHO) and the United Nations, have made significant strides toward improving global health. For example, according to the WHO, the global average life expectancy increased by five years (to 71.4 years) between 2000 and 2015, a faster increase than any since the 1960s. Despite this, significant… Read more »
Companies, especially new startups, succeed or fail based on the strength of their talent, but good talent is getting harder to find. In an Indeed survey of more than 1,000 HR managers, 86 percent of respondents indicated that they found it difficult to find good technical talent, and 83 percent of respondents believed that the… Read more »
“Employees who believe that management is concerned about them as a whole person — not just an employee — are more productive, more satisfied, more fulfilled. Satisfied employees mean satisfied customers, which leads to profitability.” -Anne M. Mulcahy, Former CEO of Xerox Corporation Companies work best when their employees perform at high levels, find motivation and… Read more »
For any business to truly gain a competitive edge, integrating managerial economics into its decision-making process is essential. Managerial economics, according to Mark Hirschey and Eric Bentzen, is the study of how economic forces affect organizations and how their leaders can use economic principles to achieve optimal outcomes. Found everywhere from large corporations to nonprofits,… Read more »